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+56 9 7137 4849Technology · Operations · Digital TransformationLinkedIn ↗
JDIJosé DuránTechnology · OperationsDigital Transformation
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Identity and communication

Branding and corporate materialsWith a clear scope.

An essential visual identity with practical files and clear usage guidelines.

Starting point

What we will address

Essential identity: two concept routes, development of one selected route and two consolidated revision rounds.

Deliverables

What you will receive

  • Primary logo and basic variants
  • Colour palette and typography selection
  • Short usage guide
  • SVG, PDF and PNG files
  • Handover session

Judgement and method

How we approach it

  • Consistent visual system
  • Digital and print applications
  • Files prepared to printer specifications

Frameworks are adapted to the scope and size of your organization. Their use as references does not imply certification or affiliation.

Outside the base scope

  • Trademark registration, naming and extensive positioning strategy
  • Printing, delivery, font licences and physical production
  • Unlimited revisions

Related experience

Experiencia llevada into practice.

Organizaciones con las que he trabajado en mi trayectoria.

Small and medium-sized businesses

Technologies and tools

The right tool.
For the right challenge.

The stack is defined with you around the problem, your operation and the agreed scope.

OpenAI
OpenAI
Claude
Claude

Brand applications

One brand, in every detail.

Three stationery concepts based on portfolio brands. These are application studies, not print orders.

VÉRTICE LABSERVICE PROPOSAL

A clear idea.
A next step.

CONCEPT SAMPLE
VÉRTICE LABDIGITAL PRODUCTS GROUPBRAND IDENTITY
ComunAppSERVICE PROPOSAL

A clear idea.
A next step.

CONCEPT SAMPLE
ComunAppCOMMUNITY MANAGEMENTBRAND IDENTITY
JDI CENTERSERVICE PROPOSAL

A clear idea.
A next step.

CONCEPT SAMPLE
JDI CENTERBUSINESS OPERATING SYSTEMBRAND IDENTITY

Cards: reference size 90 × 50 mm; bleed and safe area depend on the printer. Document templates: A4 and editable files. Printing and physical production are quoted separately.

Executive opportunity ↗Consultoría ↗